It all starts with a great story. You have to understand what that story and the mechanics behind it. We have our own process for determining core plot, narrative and how to keep track of all the moving parts of grand stories that plays out across all the audience touch points. Our STORY ATLAS is an evolution of a traditional story bible that includes not only the core canon and world building information but platforms and more.
By building out story worlds you create a much richer experience on your traditional channels. If you, like us, are building for the future and creating VR/AR/MR stories then you may have realized that you must build story worlds to allow for the audience driven narratives. This is where we shine. Our lab is developing a method for how we can evolve story telling mechanics. Contact us for more on how we are achieving this. For more on story worlds you might want to start with this article.